"It was all to be very grand and high-minded but yesterday afternoon outside giant stadium it was all about tailgating and beer pong....beer pong involves trying to toss ping pong balls into cups of beer...Kara Mueller [sp.] was hosting one of the games outside an SUV...You get the drift. NPR ends this little put down with a 50 second clip of the Police singing the refrain "Sending out an SOS" over and over and over...(and so the title of this post).
Compare other coverage (The Madison Capital Times or The Guardian of London) of the event and notice that they too question the effectiveness of such events--but with a lot less sneer. Readers who haven't seen it should also take a look at Chris Mooney's two part piece on global warming and media coverage of it - Part I and Part II which are posted at the Huffington Post.